For investors
Because the best investors don’t just back stories — they own the narrative.
W2D1 Media is trusted by leading investors and ecosystem builders
Blog Posts
The VC Content Advantage
The new battleground in venture is attention, trust, and narrative
Founders no longer choose capital in a vacuum.
They choose the investors whose reputation reaches them first.
Podcasts and media-native content have become the reputation layer of venture.
The firms winning the next decade — from a16z to Blackbird and Bessemer — behave less like silent capital and more like high-output media companies:
They occupy the founder’s feed daily.
They set the agenda in their category.
They make it obvious why the best founders and LPs should prefer them.
The problem: building that engine in-house is expensive, slow, and brutally operational.
With W2D1 + the Day One network, you plug into a turnkey, venture-native media operation that’s already shipping at scale — without hiring a full studio, editorial team, or distribution staff.
Why this matters for your firm
What investors actually get from a media engine like this:
Defensible reputation moat
Become the default name founders think of in your thesis areas — before a pitch deck is ever sent.
Lower CAC for deal flow
Warm inbound from founders who already trust you, shortening funnels and reducing the cost (and noise) of outbound sourcing.
Higher conversion with LPs
LPs and co-investors see a consistent, visible narrative about what you stand for, who you back, and how you win.
Unfair talent advantage
High-signal operators, future GPs, and builders see you repeatedly championing the ecosystem. You become the obvious home for top talent.
But…
The real value is turning media into a structural advantage in how you attract, win, and retain the best people and deals.
We have experience with
bringing results
The numbers speak for us.
15+
Years of podcasting experience
30+
Podcasts produced
5,000+
Pieces of media produced
35,000+
listens per month across our network
you start from existing momentum:
Trained workflows, compounding distribution, and a founder audience that already trusts the voices on our network.
How we work with investors
How we can help
Tailored options from low-lift experiments through to a fully embedded investor media engine.
See how podcasting has worked for others
Investors, founders, operators. If you need to build trust, there's no better way.
Unmatched Expertise
and Proven Results
This is why we are the best.
We've built the premier startup podcast network in Australia
From 0 to over 35,000 podcast listens per month in under 3 years.
We know startups
From Aussie Angels to Blackbird Ventures, we are the content engine that powers the Australian startup ecosystem.
We’re where media meets venture
Day One bridges storytelling, strategy, and production for Australia’s top founders and investors.
What our Clients Say
Real feedback from companies we’ve helped grow.
The Day One Network
The Day One Advantage
The difference between a podcast that builds your brand and one that doesn't? Distribution.
When you work with W2D1, you're not just getting production. You're getting immediate integration into the Day One network — Australia's leading startup podcast platform, featuring shows from Blackbird Ventures, Cheryl Mack & Maxine Minter, Alan Jones, and other ecosystem leaders.
That means your content gets:
•Cross-promoted to 35,000+ monthly listeners who are already engaged with founder and investor content
•Featured alongside trusted, high-quality shows that set the standard for startup media in Australia
•Amplified through proven distribution channels — including YouTube, LinkedIn, newsletters, and social
•Positioned within a curated ecosystem that signals credibility and authority
You're not launching into a void. You're launching into a network that founders, operators, and LPs already know, trust, and listen to every week.
This is how you turn a podcast into a reputation engine — not in 18 months, but from day one.
Have any Questions?
Confused?
Want to know more?
Like reading everything on a webpage?
Here's some FAQs to help.
Let's grow your pipeline
Discover how we can help you build trust with founders
