Sponsor the Day One® Network
Day One FM puts your brand in the ears of AU and NZ's founders, operators and investors — right when they're making the calls that matter.
What we cover
Every show on the network is tailored to a specific slice of the ecosystem. Sponsors pick the pillars closest to their ICP — we handle the rest.
Candid lessons from founders and operators building through every stage.
Industry-specific shows on the sectors defining the next decade.
Frameworks and practical tools for making better calls, faster.
Emerging tech, AI, and how it's reshaping how businesses get built.
Deep dives into VC, angel investing, fundraising, and term sheets.
Grounded in the unique context of the Australian and New Zealand landscape.
Shows
Founder-led, independently produced, and distributed everywhere your audience listens — Spotify, Apple, YouTube, and more.
Stories of Aussie founders and startup ecosystem builders.
Conversations with Australian fintech founders and leaders.
Bootstrapped founder war stories from the VC-free zone.
Rewriting how we think about women's health.
How early-stage investors craft and refine theses.
The flagship interview show. 50+ founders a year. One hour with the builders.
Deep dives into Australia's startup ecosystem history.
Weekly insider recap of Australian startup and VC news.
In-person deep dives with sought-after founders and investors.
Motherhood and ambition stories from Australian women in business.
Fix your startup pitch with coach Alan Jones.
Candid interviews on AI's impact and ethics.
Exploring how big choices shape leaders and businesses.
How investors build and pressure-test their theses.
Australian AppSec experts on software security in practice.
Audience
Our listeners are the people actively building and funding the next generation of Australian and New Zealand startups — motivated to learn, hungry for practical advice, and engaged with the ecosystem.
Formats
Pick a placement that fits your funnel — from a quick host-read to a branded series of your own.
The hosts your audience already trusts read your story in their own words — inside the episode, not interrupting it.
30–60s · in-episode · custom tracking link
Own a recurring sponsored corner within a show — yours week after week.
6–12 eps
A show of your own, produced by the Day One FM team.
Cross-show saturation across the network.
Your brand featured on campaign artwork across agreed episodes and placements.
Your message included in podcast show notes, YouTube descriptions and Day One website pages.
Sponsor exposure across Day One social posts and relevant newsletter sends.
Process
Practical, fast, and handled. You brief us once — we handle production, promotion and reporting from there.
A 30-min call. We learn your ICP, category, and what success looks like — you sign off.
Placement plan across the network. Scripts, promo codes, landing pages.
Hosts record, edit, and ship. You approve the copy. We handle the rest.
Lift and attribution dashboard. Double down on what works, cut the rest.
Sponsor pricing
All packages are adjustable. Prices in AUD. 3-month minimum. Multi-quarter commits unlock bespoke pricing.
Single show — 6 week test
$8.5k – $24k
Single show — 6 months
$30k – $48k
Multi-show — full integration
$60k – $175k
Tell us about your objectives and budget and set a time with one of our team.
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Testimonials
"We had a great experience working with Day One and the Perspective X podcast. The sponsorship enabled us to build brand awareness amongst an aligned audience and the conversations throughout the series aligned to our brand. The Day One team were very attentive, supportive and thorough throughout the whole process. Would highly recommend and we look forward to partnering again in the future."
"Working with Day One gave us authentic, founder-focused brand presence in Australia and the performance reports were great too!"
"For nearly two years, we’ve partnered with Day One across shows like First Cheque, In the Blink of AI, and more recently, Oversubscribed. Their collaborative, hands-on approach has made each campaign seamless and effective, strengthening our brand visibility and credibility across the startup community."
"It's been great partnering with Adam and the team so far, I hope we can engage again in the future."
Team
No account managers. No handoffs. No agency tax. The small, senior team you meet on the kickoff is the same team writing your reads, producing your spots, and reporting on results.
Still curious? Book a 30-minute call with a Day One team member. We actually reply.
Put your brand in the ears of AU and NZ's founders, operators and investors — right when they're making the calls that matter.
